Who said WHAT about couponing?
So I hear all these things about coupons, and I tell you they are not true! Here are some of the common myths associated with coupons.
Store loses money when they take couponsActually they can make money when they accept face value coupons. The manufacturer reimburses the cost of the coupon plus a handling fee, so the store makes more profit than when they accept cash in payment. The reimbursement is normally anywhere from 8c to 12c a coupon.
Now, when they double coupons, the store puts the extra money up for the double part. They are hoping that you purchase other items while you are in there to help counter such as milk, eggs etc.